Showing posts from March, 2021

Yet another Strategy book to read ?

  If you ever tried to fully grasp the concept of Strategy (and, yes, we have, most of the time at least, reached consensus with what strategy is - but the understanding of what we really mean by Strategy is most of the time very variable) from an historic standpoint, I would recommend you to read the great book from Sir Lawrence Freedman: Strategy: a history. The author takes a full overview, from the Origins to the military contributions to the discipline to finish with the Business environments (where we discover that business management has not innovated that much, compared to what the military has provided to the discipline). A good investment of your time - especially in the digital and tech spaces, where people seem always puzzled by some ‘ strategic ’ questions.